Saturday, July 28, 2012

Publishers Launch - Andrea Fleck-Nisbet - Workman Publishing

These are my continuing notes from the Publishers Launch conference held on 7/26.

Changed the title management system. It was previously in FileMaker which had its issues (slow and buggy) which were partly because it was used in seven different offices across the country.

Strongly considered switching to FireBrand but settled on Thomas Allen & Sons which had a web based system. Because of Thomas' small size they were very attentive and willing to customize.

The implementation took one year for the Book Connect & Book One systems.

There was complexity because they have 7 to 8 ISBNs for every title (they need these to support the various eBook formats).

Workman supports a custom ONIX files for each retailer with pertinent ISBNs. The reps love this.

Started the implementation with a best practices manual for editorial to handle title management (data management) better.

Web based offered:
* mobile access
* no cost per user
* ease of training new people
* easy management of remote access for freelancers

Workman also uses Collection Point and DropBox for flexibility.

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